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BROADCAST MEDIA TOURS

MILLIONS OF VIEWERS
ONE TOUR DAY.

Taproot's broadcast media tours put your spokesperson in front of local and national TV audiences across all 210+ US DMAs — with full turnkey production, media relations, and post-campaign reporting handled end-to-end by our team.

REACH

Local to national, same day

Our media team begins outreach 4 weeks in advance, securing interviews in your highest-priority markets and delivering millions of impressions in a single coordinated day.

CREDIBILITY

Earned trust paid ads can't buy

A news segment carries far more weight than a paid spot. Broadcast earned media builds the kind of credibility that moves consumers from awareness to action.

CONTENT

One shoot, every platform

Television-quality B-roll and soundbites captured during your tour can be immediately repurposed for CTV ads, social media, website hero video, and aircheck reels.

Full turnkey-
nothing left to chance

MEDIA RELATIONS AND BOOKING

Our team handles all outreach, coordination, and confirmation of interviews with local and national broadcast outlets across the US.

  • Outreach begins 4 weeks before tour day

  • All 210+ US DMAs available for targeting

  • National morning show pitching included

  • Multilingual tour options available

CONTENT REPURPOSING ENGINE

Broadcast-grade visuals captured during your tour extend the value of a single production day across every platform you need.

  • Broadcast-grade B-roll for TV placements

  • Soundbite cuts for social media posts

  • Vertical video edits for Reels and Stories

FULL-SCALE PRODUCTION

State-of-the-art studios with professional crew, or virtual and remote origination for spokespeople anywhere in the world.

  • Multi-camera studio with full production crew

  • Dedicated on-set tour producer

  • Catering, hair, and makeup services

  • B-roll capture throughout the day

REPORTING AND ANALYTICS

Every tour includes comprehensive post-campaign reporting - clear visibility into performance and a compelling proof-of-impact story for internal stakeholders.

  • Confirmed airdates for all interviews

  • Total impressions and DMA breakdown

  • Aircheck links for top segments

  • Equivalent advertising value analysis

Producers receive 300+ pitches per week.

Our media team knows exactly what makes a story bookable

— and how to position your brand to lead the conversation.

READY TO GET ON AIR?
Let's plan your broadcast media tour.

Our team will walk you through market selection, story strategy, and spokesperson preparation — and give you a clear picture of what a tour day looks like for your brand. No commitment required.

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